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Market
suitability. Some products might be more suited to certain
overseas markets than to the UK. This might perhaps best
be illustrated in terms of luxury goods which the domestic
market might not be able to afford but which might find
a ready audience in more affluent locations.
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Currency
benefits. Changes in exchange rates can prove advantageous
when selling to a customer against whose currency sterling
is weak.
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Protection
against a downturn in the domestic market.
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Protection
in the event of world recession since it is unlikely that
all countries will be equally effected.
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Economies
of scale from manufacturing in larger batches.
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There
is the option of exporting without being a manufacturer,
for instance where one operates as an export merchant
or export agent and sells goods bought from British manufacturers.
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Some
British services are much in demand in worldwide markets,
examples being design, financial and managerial consultancy
services, engineering, computer software provisions, and
so on.
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On
perhaps a less business-like note, opportunities for foreign
travel can prove stimulating and refreshing to the entrepreneur
used to operating in purely domestic markets.